Freeletics — In-Feed Ad
Ad campaign built while at Shuttlerock, using vector graphics for accents and transitions and rotoscoping for the live-action assets.
Ten years of motion design and filmmaking, now paired with a Computer Science degree. I've spent a career translating impossible briefs into finished frames under real deadlines — now I'm doing the same thing with code.
Ad campaign built while at Shuttlerock, using vector graphics for accents and transitions and rotoscoping for the live-action assets.
Storyboarded and produced in a single live workshop day at Shuttlerock: an hour to storyboard from the brand's raw assets, two more to produce this hero. It was approved on the spot and led to a full campaign.
Built from a handful of short clips and stills: looped footage to extend duration, rotoscoped a brand-specific color bar out of older assets to reuse it exactly, and added parallax to static photos to fake motion where none existed.
Fresh from studying Computer Science. Projects landing here soon — this space is reserved for the work that proves the same instincts that built the campaigns above now build software: clear structure under a deadline, and craft in the details nobody asks you to get right.
Coming soon
Coming soon
I spent the last decade as a motion designer and filmmaker, shipping ad campaigns for brands like Freeletics, Neutrogena and Deutsche Telekom — often under tight timelines and with limited raw material, which taught me to solve problems fast and make deliberate creative choices under constraint. Recently I went back to school to study Computer Science, because the instincts I built in motion design — structure, pacing, attention to what the audience actually experiences — turned out to translate directly into how I think about software. I'm now looking for a tech role where that combination is an asset, not a footnote.